With nearly two decades of experience in advertising and media at places like Nielsen, Basis, Quantcast, and Yelp, Sarah brings a wealth of knowledge and expertise. Having worked on both the agency/advertiser and publisher sides, as well as in AdTech, Sarah has extensive experience with helping partners navigate the complex digital ecosystem and craft integrated marketing strategies that deliver results.

As Director of Business Development at Nielsen, Sarah works with publishers who are looking to enhance their audience engagement strategies through data-driven solutions.

As One Club San Diego’s Head of Communications, she leads communication efforts with a focus on ensuring consistent, impactful messaging across all marketing channels. She develops and implements social strategies that drive organic engagement, new followers, and sold-out events and plays a vital role in promoting live and virtual events, member benefits, spotlights, and connecting with the local creative community.

Sarah is a CA native who resides in San Diego with her husband, daughter, and pets. In her spare time, she enjoys hiking, culinary adventures, walks with her dog, and traveling the world.